After leaving Ducati for Yamaha - with a MotoGP riders title in the bag, thanks to Jorge Martin, in this first part of 2025 - the Prima Pramac team has made another killing by signing a multi-year agreement with the Alpine automotive brand.
The news, which was already circulatinf last month, was just confirmated in an official release. The French manufacturer - with its glorious past in rallying and endurance racing, and that is now also active in Formula 1 with its own team - will be the main sponsor.
"The fact that a manufacturer making its debut as a partner in the history of our sport has chosen us is proof of what we've built over the years. We both experience competition in a fresh, dynamic, and enthusiastic way, and our passion for challenges also unites us. After winning the team cup in 2023, and the racers cup in the last championship, we now have a very ambitious plan with Yamaha and one with Alpine that, in 2024, inaugurated its 100% electric Dream Garage," Paolo Campinoti stated.
"This participation, which aims at increasing the brand's motorsport presence, will lead to new experiences for both clients and fans. We and Pramac share the same values and the same spirit that aims to improve performance," Sales and Marketing Director Antonino Labate commented.
The team's official presentation is set for January 31st at the W Hotel in Kuala Lumpur and can be followed via streaming on the team's Instagram page.